Back to all jobs

Business Insight Leader, (US SHIFT) Remote

Birdeye

Location

Worldwide

Salary

Competitive

Posted

1d ago

Full-timeMarketing
Apply on Company Website

About the Role

Headquarters: Not Specified

At Birdeye, we empower businesses to attract, engage, and retain customers by listening to feedback and turning it into growth opportunities. To take this mission further, we're looking for a Business Insights Leader who will build the future of data-driven decision-making across our global Marketing and Sales organization.


This is a high-impact, high-visibility role where you will own analytics, forecasting, and advanced modeling to optimize revenue growth, marketing efficiency, and pipeline strategy. You will work closely with our global leadership team, aligning to US working hours, and play a pivotal role in shaping how Birdeye grows worldwide.



What You'll Do


Data Strategy & Architecture

  • Define and implement a global analytics ecosystem (data ingestion warehousing modeling visualization governance).
  • Partner with engineering to enhance data pipelines and marts in Snowflake/SQL.
  • Establish data governance standards for accuracy and consistency across reports.


Marketing Funnel & Revenue Insights

  • Own end-to-end funnel reporting: lead gen, pipeline velocity, CAC, ROAS, conversion rates, and payback periods.
  • Identify inefficiencies in the funnel and design data-backed solutions with Marketing & Sales leadership.
  • Continuously measure campaign ROI, connecting top-of-funnel spend to bottom-line revenue.


Forecasting & Predictive Modeling

  • Lead global forecasting processes, ensuring accuracy in pipeline and revenue projections.
  • Build ML/statistical models to predict ROI, pipeline creation, and campaign outcomes.
  • Run scenario s

Skills & Tags

RemoteSales and Marketing
Apply on Company Website

Job sourced from We Work Remotely

Similar Marketing Jobs