No Commute

Overview of the Role We’re on a mission to modernize insurance – making it simpler, more accessible, and customer-first. The insurance industry is a $1T market that’s remained largely untouched by the digital revolution, and PolicyMe is here to change that. As a remote-first, Toronto-based startup with big ambitions, we’re looking for a Growth Marketing Specialist to help us build the future of insurance in Canada – and beyond. In this role, you’ll partner closely with our Director of Growth, to accelerate how we acquire customers across multiple channels. You’ll combine data-driven problem solving, creative strategy, and an entrepreneurial mindset to identify growth opportunities, run experiments, and scale what works. This is an ideal role for someone who thrives in ambiguity, learns fast, and wants to play a central role in shaping a fast-growing business. \n What you'll be doing: Analyzing channel performance (Google, Facebook, and others) using Looker and other tools to ensure CAC and CPA thresholds are met. Owning day-to-day paid media operations while developing the ability to uncover new growth levers. Driving creative strategy: writing briefs, partnering with video editors and designers, and scaling output. Building, testing, and adopting AI-powered workflows to automate parts of the growth engine. Collaborating across teams to share insights that improve product, funnel, and conversion performance. Supporting new go-to-market initiatives, including upcoming launches in home and auto insurance. Acting as a generalist problem-solver — proactively identifying bottlenecks and tackling ambiguous challenges across the growth team. What we're looking for: 2–3 years of experience in consulting, banking, strategy/ops, CPG, or a growth role at a startup/scale-up. Proven ability to use data to solve business problems, identify patterns, and generate insights (Excel, pivot tables, or visualization tools). Exposure to product marketing or business gro