About the Role
About the Job The Lifetime Value Co. is looking for a Social Media Content Manager to own the voice and presence of our brands across social platforms including Meta, TikTok, Instagram, X, LinkedIn, and emerging channels. This role will create and distribute compelling, platform-native content that drives engagement, grows communities, fuels site visits and purchases, and strengthens brand reputation. Ideal candidates are creative storytellers who understand how to capture attention in the fast-moving world of social media, can interpret trends into brand-relevant content, and know how to measure success. You’ll bring a balance of creativity, data-driven thinking, and execution discipline. At LTV, we all work closely together across teams so there’s no red tape or bureaucracy. We get things done! What You Will Get to Do Content Creation & Publishing Plan, create, and publish organic content (short-form video, graphics, copy) across TikTok, Instagram, Facebook, YouTube, X, LinkedIn, and other emerging platforms. Manage content calendars, ensuring timely posting aligned with brand campaigns, cultural moments, and platform best practices. Experiment with new formats, trends, and storytelling approaches to maximize reach and engagement. Community Engagement & Growth Monitor comments, messages, and interactions across platforms, responding in a brand-consistent and timely manner. Proactively foster community engagement, building relationships with followers and amplifying positive conversations. Partner with Content, Paid Marketing and Product teams to ensure consistent messaging and reputation management. Performance Tracking & Insights Track performance of organic content, reporting on engagement, follower growth, traffic, and conversions. Analyze data to identify what’s working, what’s not, and how to optimize. Share insights with Marketing, Product and Content teams to inform larger campaign strategies. Collaboration & Cross-Functional Alignment Partner with designer